- Setting interviews for national and local placement
- Arranging media tours, telephone interviews and servicing material for market-by-market national placement
- Arranging press screenings of movies and/or TV programs
- Planning press conferences
- Writing and servicing press kits
- Supervising and servicing all photography
- Creating, planning and executing special events
- Writing speeches and presentations
- Selecting and/or producing television clips
- Preparing slide presentations
- Creating and producing on-air television promos
- Producing art and graphics
- Producing brochures, pamphlets and newsletters
- Booking local and national TV/radio talk shows
- Planning and coordinating on-location press activities for live events, including concerts, conventions and pageants